Privacy Policy
Above Ground Level Last updated: 17 August 2026
1. Who we are
Above Ground Level (“AGL”, “we”, “us”, “our”) is a business consultancy based in Dromore, Co Down, Northern Ireland, operated by Irvine Abraham.
For the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, Irvine Abraham, trading as Above Ground Level, is the data controller responsible for your personal data.
Contact details:
- Address: Dromore, Co Down, Northern Ireland
- Email: irvine@abovegroundlevel.co.uk
- Phone: 0792 616 6614
- Website: www.abovegroundlevel.co.uk
If you have any questions about this policy or how we handle your personal data, please contact us using the details above.
2. Scope of this policy
This policy explains how we collect, use, store and protect personal data when you:
- Visit our website, abovegroundlevel.co.uk
- Submit an enquiry through our contact form
- Use our free business assessment tool
We do not operate a mailing list, do not run advertising on our website, and do not use analytics or tracking cookies to monitor visitor behaviour. We only collect personal data that you choose to give us directly, and only with your consent.
3. What personal data we collect
3.1 Contact form
When you submit our contact form, we collect the information you provide, which may include:
- Your name
- Your email address
- Your phone number (if provided)
- Your business or organisation name (if provided)
- The content of your message or enquiry
3.2 Free business assessment tool
When you use our free business assessment tool, we collect the information you enter, which may include:
- Your name and contact details (email and/or phone number)
- Business information you choose to provide (e.g. business name, sector, stage of growth, and your responses to assessment questions)
- Your answers to the assessment questions themselves, which help us understand your business needs so we can provide relevant advice or follow-up
We only ask for the information needed to respond to your enquiry or provide you with a meaningful assessment.
3.3 Information we do not collect
We do not use analytics, tracking pixels, or advertising cookies on our site, and we do not build marketing profiles or add you to a mailing list. We do not knowingly collect any personal data beyond what you submit through the contact form or assessment tool.
4. How we use your personal data and our lawful basis
We rely on consent (Article 6(1)(a) UK GDPR) as our lawful basis for collecting and using the personal data described above. By submitting the contact form or the business assessment tool, you are giving us your consent to process that data for the purposes below:
| Purpose | Data used | Lawful basis |
|---|---|---|
| Responding to your enquiry | Name, email, phone, message content | Consent |
| Providing your business assessment results and related follow-up advice | Name, contact details, business/assessment answers | Consent |
| Keeping records of correspondence for our own reference | Name, email, phone, message content | Consent / legitimate interests in maintaining accurate business records |
We do not use your data for any automated decision-making or profiling that has a legal or similarly significant effect on you. Any recommendations generated from the business assessment tool are for your information only and are not a substitute for professional advice tailored to your specific circumstances.
5. Your right to withdraw consent
Because we rely on consent, you can withdraw it at any time. To withdraw your consent, simply email irvine@abovegroundlevel.co.uk and ask us to stop processing your data and/or to delete it. Withdrawing consent does not affect the lawfulness of anything we did with your data before you withdrew it.
6. Cookies
Our website uses only cookies that are strictly necessary for the site to function correctly (for example, to remember your cookie consent choices). We do not use statistics, analytics, or marketing/advertising cookies, and we do not track your browsing behaviour across our site or other websites.
7. Who we share your data with
We do not sell, rent, or share your personal data with third parties for their own marketing purposes.
We may share limited personal data with trusted third-party service providers who help us operate our website and business, acting as data processors on our behalf, for example:
- Our website hosting provider
- The provider of our contact form / website form plugin
- Our email service provider (for receiving and responding to enquiries)
These providers only process your data on our instructions, for the purposes set out in this policy, and are required to keep it secure.
We may also disclose personal data where we are required to do so by law, for example in response to a valid request from a regulatory or law enforcement authority.
8. International data transfers
Where any of our service providers store or process data outside the UK or European Economic Area (EEA), we will ensure appropriate safeguards are in place, such as the UK’s International Data Transfer Agreement (IDTA) or adequacy regulations, in line with UK GDPR requirements.
9. How long we keep your data
We keep personal data submitted via the contact form or business assessment tool only for as long as necessary to:
- Respond to and follow up on your enquiry or assessment;
- Maintain reasonable business records of our correspondence; and
- Comply with any legal, accounting, or regulatory requirements.
As a general rule, we retain enquiry and assessment data for up to 24 months from your last contact with us, unless you ask us to delete it sooner, or unless we need to keep it longer for a legitimate business or legal reason (for example, an ongoing client relationship). After this period, data is securely deleted or anonymised.
10. How we protect your data
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or disclosure, including restricting access to your data to only what is necessary and using reputable, secure third-party service providers for our website and email.
No method of transmission over the internet or electronic storage is 100% secure, but we work to use commercially acceptable means to protect your personal data.
11. Your rights under UK GDPR
Under the UK GDPR and Data Protection Act 2018, you have the right to:
- Access — request a copy of the personal data we hold about you
- Rectification — ask us to correct inaccurate or incomplete data
- Erasure — ask us to delete your personal data (“right to be forgotten”)
- Restriction — ask us to limit how we use your data
- Object — object to our processing of your data
- Data portability — ask for your data in a portable format, where technically feasible
- Withdraw consent — withdraw your consent at any time (see Section 5)
To exercise any of these rights, please contact us at irvine@abovegroundlevel.co.uk. We will respond within one month, as required by law.
If you are unhappy with how we have handled your personal data, you also have the right to lodge a complaint with the UK’s supervisory authority:
Information Commissioner’s Office (ICO) Website: ico.org.uk Helpline: 0303 123 1113
12. Children’s data
Our website and services are intended for business owners, entrepreneurs, and professionals. We do not knowingly collect personal data from children under the age of 13, and our services are not directed at children.
13. Changes to this policy
We may update this privacy policy from time to time, for example to reflect changes in the law or in how we operate. Any changes will be posted on this page with an updated “Last updated” date. We encourage you to review this policy periodically.
14. Contact us
If you have any questions about this privacy policy or how your personal data is handled, please contact:
Irvine Abraham Above Ground Level Dromore, Co Down, Northern Ireland Email: irvine@abovegroundlevel.co.uk Phone: 0792 616 6614